Stopping by Starbucks used to be a purely habitual experience where you’d casually grab your morning coffee before going about your busy day. You had already pinpointed the beverage of your desire and the only slightly stressful thing about the whole situation was when the barista would foolishly write the wrong name on your cup. But even then, we can all agree that getting called “Mommy” when your name was “Molly” was unendingly hilarious.
Nowadays, the relaxed Starbucks experience has taken a turn. The headfirst dive into the crazy world of mythical frappuccinos has bewildered us all, filling us all with an assortment of feelings, some good, some bad.
Depending on who you asked, the Unicorn Frappuccino and the Dragon Frappuccino were both either simply delicious instances of the American coffee company expanding their drinks selection, or sugary, bright pink abominations which should have been banned from the premises the very second they were proposed in the brain-storming room.
The haters all breathed a shared sigh deep of relief when the Unicorn Frappuccino disappeared from the Starbucks menu on April 23 due to its limited time only release. But I’m sorry to inform you guys that it’s not over yet. In actual fact, it’s far from over. Take a deep breath and prepare to say hello to Starbucks newest ridiculous concoction.
All behold, the Mermaid Frappuccino! The fantasy surrogate for the Unicorn Frappuccino consists of a vanilla bean base blended with freeze-dried blueberries and drizzled with “a toasted coconut matcha sauce.”
So how did this latest ice-cold sensation come to into being? The new drink was created by Jocelyn, a barista in Michigan, after the Starbucks she worked in ran out of the ingredients for the Unicorn Frappuccino. Fans have taken her idea, posted on Instagram, and run with it, with many proclaiming the Mermaid Frappuccino to be the perfect sickly replacement to its predecessors and the Starbucks Secret Menu website even taking on the cream-topped beverage.
It’s safe to say, Jocelyn is pretty darn overwhelmed by the reaction. I mean, how often does something you do at work go viral, right? She wrote a second post on Instagram saying, “Never in a million years would I have thought a drink I created would have gone viral”.
The latest incredibly Instagramable drink doesn’t spell the end for Starbucks’ suspected descent into madness though. Howard Schultz, the company’s former CEO, has promised bigger and better things for coffee lovers.
“Just stay tuned because we have a lot more coming,” he said during an earnings conference call, which revealed that the pink-and-blue Unicorn refreshment drove significant traffic to chains during its limited run.
Current CEO Kevin Johnson backed up his claims saying, “We will bring at least one new entirely new drink into Happy Hour this year that is going to be as good as Unicorn or better.” What do you think? Should we be excited or worried? I just don’t know how to feel.